The inaugural Burgers for Friendship fundraiser saw the surrounding community rally around the local non-profit on the National Day of Awareness for Missing and Murdered Indigenous Women, Girls and Two-Spirit +.
A new campaign created to support Missing and Murdered Indigenous Women, Girls and Two-Spirit + (MMIWG2S+) residents raised funding for a local non-profit helping affected families.
On May 5, the A&W locations in Fort McMurray, Alta. donated $1 from the purchase of every Teen Burger to the Nistawoyou Association Friendship Centre (NAFC).
The financial assistance will help the centre continue providing programs and engaging initiatives to the Wood Buffalo region community.
In a media release, NAFC Executive Director Stacy Gillingham stated her excitement for having the opportunity to work with the local franchise.
“We can’t thank A&W and their wonderful teams enough for their support on our fundraiser,” she said.
“We appreciate all the community support and efforts made to raise awareness on such an important day.”
The campaign, which took place on the National Day for Missing and Murdered Indigenous Women. Girls and Two-Spirit + (MMIWG2S+), raised $2,500.
Inspired by the gesture, Prestige Jewellers donated an additional $2,000 worth of jewelry for a raffle draw, and the Holy Catholic High School’s culinary arts program raised $450 through their Red Dress Day bake sale.
Area Manager Marie Dejon-Cruz shared the franchise plans to make the occasion an annual affair.
“Everyone was moved by the event and thought it was both timely and gratifying to have a small impact on such a tragic and important initiative,” she said.
Anyone interested in learning more about how the NAFC supports the Wood Buffalo region community can visit the organization’s website.
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